Founded in 1698, BB&R (Berry Brothers & Rudd) is the oldest wine and spirits merchant in the UK. In 1903, King Edward VII gave it a warrant for the British royal family, and now it has been designated as a warrant by Queen Elizabeth and Prince Charles. The company's spirits buyer, Douglas McIver, selects the major rum-producing countries, and is designed to bring out the aroma and flavor that characterize the rum of each country.